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English Communication Skills Assessment for tech n non tech customer facing BPO roles

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Preeti Ohal

Preeti Ohal

Preeti Ohal is a Product Marketing Manager at iMocha with over a decade of marketing experience, including 6+ years in in B2B SaaS product marketing. She excels in driving results through branding, messaging, and promotions, and serves as a key liaison between global product marketing, product management, sales, and pre-sales teams.

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English Communication Skills Assessment for tech n non tech customer facing BPO roles

Imagine a leading multinational BPO grappling with ineffective English communication among its candidates and employees, resulting in customer relations issues, productivity loss, collaboration challenges, and missed opportunities across their global operations. They need a solution to enhance their employees' linguistic capabilities and align their communication skills with CEFR international standards.

The Importance of English Proficiency during Hiring

In today's global landscape, English has emerged as a critical mode of communication. With the expansion of businesses from English-speaking countries, assessing the English-speaking skills of candidates has become essential before hiring. Companies now rely on English Communication Skills Assessment to screen candidates and employees for English communication skills.

Biggest Challenge in Assessing Written English for Non-Technical Roles?

In today’s global corporate environment, one of the biggest challenges organizations face is assessing and ensuring effective written English communication skills. Many companies struggle with this, leading to misinterpretations, inefficiencies, and missed opportunities. iMocha's AI English Communication Skills Assessment, powered by GPT-4, featuring advanced CEFR parameters for English Writing Test, addresses this issue by helping companies ensure their employees and candidates possess the necessary skills.

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