These days it seems like we went to sleep in one world and we woke up in a completely different world! Since the spread of the COVID-19 pandemic, digital transformation is making an appearance in numerous business strategies. While factors like technology, changing human behavior and changes in business models usually drive digital transformation, a catastrophic pandemic has rapidly accelerated this.
‘Work from home’ is a much used term these days. Organizations usually have a defined set of processes in place for remote employees and for the one-off instances where a team or department resorts to ‘work-from-home’. In fact, this is an option that offers your employees an added flexibility and if research is to be believed, it has also shown higher levels of productivity. Automattic, best known for giving the world WordPress.com, is working on a completely distributed model with employees all over the globe. So yes, there can be success with remote working models.
‘Change is the only constant in life’ – Heraclitus, a Greek philosopher.
In a landscape full of expensive work laptops, catered lunch, and other fancy benefits, engaging employees today is harder than ever. Despite these perks, however, the New York Daily reports that 70% of US employees are miserable at work. This is a large indicator of how leaders are still having trouble stimulating engagement with today’s employees, which is a workforce more diverse and younger than ever before. As new developments in technology and social norms occur at such a rapid pace, keeping up with the changing workforce and knowing how to engage employees can get a little difficult. That said, we’ve outlined a few ways you can stay ahead and have listed the incoming employee engagement trends of 2021. Be sustainable The millennial generation, who are in-line to be the next executives, want to work for companies who are sustainable — and the numbers don’t lie. A survey conducted by Swytch found that out of 1,000 employees, 70% are more likely to work for a company that has a strong green footprint, with 30% leaving a company due to not having a corporate sustainability agenda. Fortunately, it’s not that hard for companies to adapt — even using renewable energy is something that most companies can do, as it’s not as hard nor as expensive as it was before. In fact, thanks to decades of improved technology, Marcus notes that it's cheaper than ever to generate power from a solar grid. This is mainly because the cost to make it has lowered, making it possible for solar-powered projects to thrive, and companies to get into sustainability. While it isn’t meant to be a marketing scheme, being sustainable also provides an opportunity for outward marketing and branding as well. Offer remote or flexible work schedules Today’s generation highly values a work-life balance, and by offering remote or flexible work options, you’re fostering a culture that values these principles. This will increase employee retention as they see their employers value the same thing they do. Not to mention, quality of work and productivity will increase as granting them control over their time lets them choose the work times and environments that are best for them. If you want to start offering flexible work schedules, transitioning isn’t as hard as you think. Our article on ‘5 Ways to Effectively Improve Employee Engagement’ explains that you can start by offering telecommuting days, which lets employees work from home for 2 or 3 days a week. Download time-tracking tools and messaging apps such as Slack or Microsoft Teams to make collaborating and transitioning easier. Remember to also train managers to handle their new team of remote/flexible workers, as managing a flexible workforce isn’t the same as a traditional one. Provide opportunities for growth With the current technology, employees have an easier time developing their skillset — but they don’t want to do this without an opportunity to grow. Providing employees a clear path for growth along with some guidance will make them more motivated to reach higher and engage with the company. Without this, employees will become stagnant or feel demotivated as there are no goals to reach within the company. That said, make sure to pair your employees with mentors, or let them know about the next step in the corporate ladder and how to reach it. Provide seminars, give them challenging tasks, and let them have more opportunities to grow through conventions or events. An employee who feels like they’re valued by a company enough for the company to invest in their growth is an engaged one, and there’s no better way to do this than to give them opportunities
Data Science is booming and getting in demand with every passing day. We have already discussed this in our previous blog, i.e., The Rise And Rise Of Data Science! This significant boom in the data science industry came because organizations today are making a shift from CRUD (Create, Retrieve, Update, Delete) system to systems of insight. Thus, traditional ways of data processing are no longer suitable for processing a huge amount of data (big data) in fields like:
Remember the simpler times when marketing was all about ATL, BTL, and TTL? These acronyms mean above the line and below the line, through the line respectively. This basically means when you had to do the marketing of the products on big billboards, television, newspaper, and via flyers.
Problem: HBR’s (Harvard Business Review) study of the top 100 IT companies indicates a majority of IT services companies are facing two major challenges:
“To err is human” we’ve all heard this phrase which by all means stands to be true!
We have started using technology more than ever in an attempt to increase the effectiveness of our strategies and the productivity of our businesses. Digital solutions, software tools, and tech gimmicks, in general, allow us to boost our communication, track our performance, and make changes as we move forward with our business decisions. As years go by, hiring is becoming more intertwined with digital and tech precisely so that businesses can make smarter hiring decisions, stay within the bounds of the law, and make their employees happy.
If Elon Musk decided to enter the open job market for CEO, how long do you think it will take for companies to hire him? Think of all your candidates as Elon Musk and your dream to create a better candidate experience will already come true. According to candidate experience survey by different reliable companies here are a few metrics-